7 Myths About SEO in 2018 1

7 Myths About SEO in 2018

SEO- Search engine optimization is the modern, acknowledged way to increase the amount and quality of traffic to the website by organic search engine results.

But even though SEO is a proven model there are some doubts and even myths around it.

Below I offer 7 most popular myths about SEO.

1. SEO is all lies

This is probably the most illogical and wrong opinion about SEO, which was probably made up by people who were seeking for the immediate result without putting much effort in it. If there is enough effort and commitment in it there is no way of SEO not working. And if the company is looking for success it should invest a good amount of money in SEO as a marketing strategy.

2. Doing SEO once does it all

This myth is connected to the previous one. Investing in SEO once, or even a few times is not the best idea if a company wants to see some good result. As the competition is extensive and new pages are being created simultaneously you might stay behind if you hesitate to invest in it.

3.SEO guarantees top rankings right away

Even though there might be some SEO promising top rankings right away in search engines, there can’t be any kind of guarantee of such thing. SEO is oriented on a long-term result, for your companies rankings to be stable and it needs some time to be achieved.

4. The quality of the keywords don’t matter

SEO Keywords matter the most when it comes to pushing the rankings of the website. These are the words of your web content that make your website “searchable”. The success of the website is depended on the quality of the keywords used in the content. If relevant and demanded keywords are used, it is more likely to get visited by more people.

5. More amount of words in the content lead to higher rankings

First of all, the number of words in the content don’t define the quality of it. When It comes to SEO the thing that really matters is finding out exactly what people are looking for and providing it in a better way than the opponents. Offering valuable, specific and brief information can be way beneficial.

6. Google doesn’t support SEO

The fact that Google published its own SEO Starter guide says it all. Besides that, Google Readily talks about the usefulness of SEO services and because of all the positive things it states about SEO agencies Google seems to not only support but also promote it. The only kind of SEO that Google is against of, are the manipulators, who try to fool search systems.

7. Google Answer boxes are putting SEO in danger

Our lives seem to become easier as the answer boxes were added in Google. We seem to get brief and specific answers without visiting the links. Although there might be some logic behind this myth, the statistics show the opposite. Studies show that most of Google answer boxes contain linked attribution, and even with the existence of answer boxes most of the people visit the cited websites.

Even though everything that we talked about is the myths about SEO, it’s still important to choose the experienced and qualified company for the best results. SEO companies in Dubai offer some quality service, but connecting with the best company out of the good ones is the optimal decision. Be Unique Group is considered to be the best for various reasons. The company’s goal is to bring success to their customers. An award-winning marketing consultancy and digital agency with highly motivated professionals care about their customers and work hard to go beyond the customers’ expectations.

About the author

Pushkar Kathayat

Pushkar Kathayat is the Chief Editor of TechGeekers. His passion is towards SEO, Online Marketing and blogging.