It is not an easy task to scout new hires. It gets really tricky when you try to fill the SEO role in your agency. After all, SEO continues evolving with each passing year. Although there are plenty of Las Vegas SEO services, finding someone who truly understands the SEO trend is undoubtedly a tall order. However, if you do manage to find an SEO expert, here is what he/she is likely to tell you to do.
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Tip 1: Make sure the site load time is fast
Let’s be brutally honest here, people in the digital era severely lack patience. Hence, if they stumble onto a site that takes ages to load, they are likely to abandon the site completely. Therefore, if you don’t want to miss out on a potential sale, it is imperative for you to make sure that your site loads fast. You can easily speed up your site load time by decreasing the size of images and videos on your site.
Tip 2: Pay attention to your content
Reliable reports suggest that people/visitors are more attracted to detailed content. Therefore, sites that boast of long content usually rank higher in search engine results. We are certain that your SEO expert will tell you to not only increase the length of your content, but also to pay attention to the quality of your content. Your content also needs to be relevant; it cannot go off on tangents.
Tip 3: Pay attention to the URLs
Google largely focuses on the first five words of the URL. Hence, every SEO expert is well aware of the importance of including the target keywords in the first five words of the URL. Therefore, it is essential for you to use shorter, relevant URLs for your content. Doing so will help your site rank high in the search engine results.
Tip 4: The importance of mobile optimization
Everyone in the world these days own a smartphone or a tablet. The consumers use their hand-held devices more than their desktops and laptops. Therefore, it is crucial for any business site to be optimized for mobile phones. When designing a site for smartphones, you must ensure that the site is easily navigable with a single thumb. Basically, the consumer must be able to access all the content on the site with the phone hand. No one prefers pinching to zoom in.
Tip 5: The importance of submitting your content to blog directories
Every SEO expert knows the advantages of off-page SEO techniques. An able SEO expert knows the importance of submitting your content to blog directories and he/she will direct you to do just that. It is possible for you to increase your chances of building and acquiring effective backlinks by following this process. Of course, this process will not provide you with stellar results overnight. However, it does have long-term benefits.